Ford’s giving Toyota a run for its money when it comes to popularity among consumers. Detroitnews.com reports Toyota’s crown is slipping as shoppers question the Japanese auto maker’s quality over the past half decade. The website quotes Tom Libby, an automotive analyst with IHS Automotive, as saying, “Before 2010, Toyota’s image was bulletproof, and while it is still strong, it’s not rock solid and as perfect as it was before. It now appears their march forward has been slowed.” Retail registrations show consumers who otherwise might have purchased the Toyota Camry or Corolla are now leaning in favor of the Ford Fusion and Escape. For the entire article click here.
Bloomberg is reporting that Ford may be leaving Windows-based Sync in the dust in favor of switching to QNX, the Blackberry operating system. The publication says the change would make more financial sense and could lead to improvements in Sync quality. Ford’s not saying either way. But we know some Ford customers have been unhappy with Sync performance, saying it’s clunky and confusing. What do you think about a possible switch to QNX?
Are you a Biggest Loser fan? If so, you most likely saw Rachel win the 2014 Ford Fusion Energi Plug-In Hybrid when she came in first in the first-ever Biggest Loser Marathon. Now you have a chance to win that same model! Ford’s Warriors in Pink® and The Biggest Loser have teamed up to offer The Biggest Loser BIG WINNER Sweepstakes! Just follow the link below and enter. SO much easier than tackling a road race!
If you’re a vintage car fan the Southern Oregon Rod and Custom Show at the Jackson County Expo Park was the place to be this weekend. With more than 120 custom and classic cars, a handful of motorcycles, a smattering of go-carts, a pair of tricked out semi trucks, and one gorgeous tractor, there was truly something for everyone. If you didn’t make it to the show or, even if you did, here’s a recap of some of the Ford highlights.
The Rod & Custom Show is put on by Rogue Valley Street Rods to raise funds for local children treated for developmental diseases at the Child Development and Rehabilitation Center of OHSU.
Last August we at Butler Ford had the pleasure of hosting a joint Drive 4 UR School event between Phoenix and Ashland High Schools. Yesterday, we got to present students and staff at Phoenix with the results of all their hard work: a check for $5,260! Phoenix will be splitting the proceeds with the Ashland High School football team. We loved working with both schools at once and can’t wait to do it again!
Ford wants to make sure you understand just how great the 2014 Ford Fusion Hybrid is when it comes to fuel efficiency. In fact, the Blue Oval says the numbers are so impressive they’re nearly double what you might expect from a similar sized sedan. To drive that point home Ford created two Super Bowl ads that play off each other and the idea of doubling something already pretty spectacular. We at Butler Ford love the absurdity of the James Franco spot… but after having driven a Ford Fusion Hybrid we can honestly say we don’t think you’ll find a more comfortable, fuel efficient vehicle. Even if it doesn’t come with a tiger.
What would you say if we told you you could win a new car AND appear on a hit TV show? It’s true! Ford and FOX are joining forces to promote the 2014 Ford Fusion Titanium and the Zooey Deschanel comedy “New Girl”. The Double the Fun with Fusion Sweepstakes will give one lucky winner a trip to Los Angeles, a walk-on appearance on “New Girl”, and the keys to a 2014 Fusion Hybrid Titanium! Register now for your chance to win.
The first production 2015 Ford Mustang has been sold but no dealership can claim the credit. Nope, the Pony car went to an unnamed bidder who shelled out a cool $300k at this weekend’s Barrett-Jackson auction in Scottsdale, Arizona last Friday (click here see the video). While the vehicle on the block was a 2015 Mustang prototype Ford says the winning bidder will be allowed to choose from among any of the color combinations and transmissions available on the ’15 model. In keeping with the Barrett-Jackson mission to give back to the community through charitable donations all proceeds from the sale of the new Mustang will go to the Juvenile Diabetes Research Foundation.
On this 13th day of the ’14th year year we are all jacked up about the all-new ’15 Ford F-150! Doug Scott, Truck Group Marketing Manager, says, “We’re always looking to deliver more for our customer, and I think in particular with this truck, we always talk about the F-150 being a tool for our customer. A tool that needs to be more productive and we’re going to deliver a whole new level of productivity never before seen in this segment, it clearly is going to be the toughest, the smartest, the most capable F-150 ever.” How will Ford achieve that end, you ask? First, Ford removed 700 lbs from the F-150′s weight by using military-grade, high-strength aluminum alloy for the supporting structure. “For a truck customer [that's] fantastic because that weight can then be reinvested in more payload, in more towing, thus the improved capability,” says Scott. Four engine options, including a 2.7 Liter EcoBoost, make the F-150 more flexible than ever, and a host of new features make it equally as exciting. Scott says, “We’re delivering a lot of new content… 11 class-exclusive features, so things like a 360 monitor, lane keep assist, BLIS, ya know blind spot information system, adaptive cruise with collision mitigation, inflatable seatbelts, a box link system, the list just goes on-and-on, so we’re gonna again, as normal with the new F-150, deliver a lot more content, a lot more smart features for our customer.” For all the details visit media.ford.com.
If you’re looking for someone to talk cars with, Drew’s your man. The native Californian graduated from high school in Draper, Utah, then moved to Ashland to study at Southern Oregon University. His initial plan was to become a mediator but he found he’d rather use his BS in Communication as it pertains to the automotive industry. There’s plenty to talk about: From the latest models on the road, to the ever changing world of automotive technology, to manufacturers’ building and marketing strategies, Drew can get as detailed as you’d like.
But if you want to see him light up with joy ask him about his 1960 Dodge truck D100. His dad bought the old farm rig for him when he was a toddler but waited until Drew turned 14 to give him the keys. From 14 to 18 Drew worked in a hot rod shop, and then focused those skills on rebuilding the Dodge. The result is a masterpiece that’s truly one of a kind. “Nothing on that truck’s original,” Drew says, except for the dash, which is re-coated in mahogany.
As for days he’s not focused on cars and trucks, Drew’s most likely hunting, enduro riding, or picking morel mushrooms. Chances are good he’s joined by his new bride, Ellie, whom he married in summer 2013.